About Waikiki Parc
Waikiki Parc is an urban hotel in a resort destination. It offers guests a great location and good value for their holiday. The Parc experience speaks to those who are looking to connect with their location, without being coddled by it.
Challenges & Goals
The property isn’t located by the beach and there are very limited view compare to other resorts & hotels nearby. The challenge was to communicate the Parc experience and increasing direct booking from website without over-promising on amenities.
Since launch, the website had won 5 awards: HSMAI Adrian Award, WebAward, Davey Award, Communicator Award, and W3 Award. With the established storytelling scene, Waikiki Parc continuously provide local tips and experience to visitors.
Process / Key contributions & design process
Discovery & Strategy / Evaluating existing
Website / Sitemap
Design / Low-fi wireframe and homepage visual
Deliverables / Responsive Website
Deliverables /
Credits: 300FeetOut

Selected Projects

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